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Earth, Wind Fire
were one of the most musically accomplished, critically acclaimed, and
commercially popular funk bands of the '70s. Conceived by drummer,
bandleader, songwriter, kalimba player, and occasional vocalist Maurice
White, EWF's all-encompassing musical vision used funk as its
foundation, but also incorporated jazz, smooth soul, gospel, pop, rock
roll, psychedelia, blues, folk, African music, and, later on, disco.
Lead singer Philip Bailey gave EWF an extra dimension with his talent
for crooning sentimental ballads in addition to funk workouts; behind
him, the band could harmonize like a smooth Motown group, work a
simmering groove like the J.B.'s, or improvise like a jazz fusion
outfit. Plus, their stage shows were often just as elaborate and
dynamic as George Clinton's P-Funk empire. More than just versatility
for its own sake, EWF's eclecticism was part of a broader concept
informed by a cosmic, mystical spirituality and an uplifting positivity
the likes of which hadn't been seen since the early days of Sly the
Family Stone. Tying it all together was the accomplished songwriting of
Maurice White, whose intricate, unpredictable arrangements and firm
grasp of hooks and structure made EWF one of the tightest bands in funk
when they wanted to be. Not everything they tried worked, but at their
best, Earth, Wind Fire seemingly took all that came before them and
wrapped it up into one dizzying, spectacular package.
White founded Earth, Wind Fire in Chicago in 1969. He had previously
honed his chops as a session drummer for Chess Records, where he played
on songs by the likes of Fontella Bass, Billy Stewart, and Etta James,
among others. In 1967, he'd replaced Red Holt in the popular jazz group
the Ramsey Lewis Trio, where he was introduced to the kalimba, an
African thumb piano he would use extensively in future projects. In
1969, he left Lewis' group to form a songwriting partnership with
keyboardist Don Whitehead and singer Wade Flemons. This quickly evolved
into a band dubbed the Salty Peppers, which signed with Capitol and
scored a regional hit with "La La Time." When a follow-up flopped,
White decided to move to Los Angeles, and took most of the band with
him; he also renamed them Earth, Wind Fire, after the three elements in
his astrological charts. By the time White convinced his brother,
bassist Verdine White, to join him on the West Coast in 1970, the
lineup also consisted of Whitehead, Flemons, female singer Sherry
Scott, guitarist Michael Beal, tenor saxophonist Chet Washington,
trombonist Alex Thomas, and percussionist Yackov Ben Israel. This
aggregate signed a new deal with Warner Bros. and issued its
self-titled debut album in late 1970. Many critics found it intriguing
and ambitious, much like the 1971 follow-up, The Need of Love, but
neither attracted much commercial attention, despite a growing
following on college campuses and a high-profile gig performing the
soundtrack to Melvin Van Peebles' groundbreaking black independent film
Sweet Sweetback's Baadasssss Song.
Dissatisfied with the results, White dismantled the first version of
EWF in 1972, retaining only brother Verdine. He built a new lineup with
female vocalist Jessica Cleaves, flute/sax player Ronnie Laws,
guitarist Roland Bautista, keyboardist Larry Dunn, and percussionist
Ralph Johnson; the most important new addition, however, was singer
Philip Bailey, recruited from a Denver RB band called Friends Love.
After seeing the group open for John Sebastian in New York, Clive Davis
signed them to CBS, where they debuted in 1972 with Last Days and Time.
Further personnel changes ensued; Laws and Bautista were all gone by
year's end, replaced by reedman Andrew Woolfolk and guitarists Al McKay
and Johnny Graham. It was then that EWF truly began to hit their
stride. 1973's Head to the Sky (Cleaves' last album with the group)
significantly broadened their cult following, and the 1974 follow-up,
Open Our Eyes, was their first genuine hit. It marked their first
collaboration with producer, arranger, and sometime songwriting
collaborator Charles Stepney, who helped streamline their sound for
wider acceptance; it also featured another White brother, Fred, brought
in as a second drummer. The single "Mighty Mighty" became EWF's first
Top Ten hit on the RB charts, although pop radio shied away from its
black-pride subtext, and the minor hit "Kalimba Story" brought Maurice
White's infatuation with African sounds to the airwaves. Open Our Eyes
went gold, setting the stage for the band's blockbuster breakthrough.
In 1975, EWF completed work on another movie soundtrack, this time
to a music-biz drama called That's the Way of the World. Not optimistic
about the film's commercial prospects, the group rushed out their
soundtrack album of the same name (unlike Sweet Sweetback, they
composed all the music themselves) in advance. The film flopped, but
the album took off; its lead single, the love-and-encouragement anthem
"Shining Star," shot to the top of both the RB and pop charts, making
Earth, Wind Fire mainstream stars; it later won a Grammy for Best RB
Vocal Performance by a Group. The album also hit number one on both the
pop and RB charts, and went double platinum; its title track went Top
Five on the RB side, and it also contained Bailey's signature ballad in
the album cut "Reasons." White used the new income to develop EWF's
live show into a lavish, effects-filled extravaganza, which eventually
grew to include stunts designed by magician Doug Henning. The band was
also augmented by a regular horn section, the Phoenix Horns, headed by
saxophonist Don Myrick. Their emerging concert experience was
chronicled later that year on the double-LP set Gratitude, which became
their second straight number one album and featured one side of new
studio tracks. Of those, "Sing a Song" reached the pop Top Ten and the
RB Top Five, and the ballad "Can't Hide Love" and the title track were
also successful.
Sadly, during the 1976 sessions for EWF's next studio album, Spirit,
Charles Stepney died suddenly of a heart attack. Maurice White took
over the arranging chores, but the Stepney-produced "Getaway" managed
to top the RB charts posthumously. Spirit naturally performed well on
the charts, topping out at number two. In the meantime, White was
taking a hand in producing other acts; in addition to working with his
old boss Ramsey Lewis, he helped kick start the careers of the Emotions
and Deniece Williams. 1977's All n' All was another strong effort that
charted at number three and spawned the RB smashes "Fantasy" and the
chart-topping "Serpentine Fire"; meanwhile, the Emotions topped the pop
charts with the White-helmed smash "Best of My Love." The following
year, White founded his own label, ARC, and EWF appeared in the mostly
disastrous film version of Sgt. Pepper's Lonely Hearts Club Band,
turning in a fine cover of the Beatles' "Got to Get You Into My Life"
that became their first Top Ten pop hit since "Sing a Song." Released
before year's end, The Best of Earth, Wind Fire, Vol. 1 produced
another Top Ten hit (and RB number one) in the newly recorded
"September."
1979's I Am contained EWF's most explicit nod to disco, a smash
collaboration with the Emotions called "Boogie Wonderland" that climbed
into the Top Ten. The ballad "After the Love Has Gone" did even better,
falling one spot short of the top. Although I Am became EWF's sixth
straight multi-platinum album, there were signs that the group's
explosion of creativity over the past few years was beginning to wane.
1980's Faces broke that string, after which guitarist McKay departed.
While 1981's Raise brought them a Top Five hit and RB chart-topper in
"Let's Groove," an overall decline in consistency was becoming
apparent. By the time EWF issued its next album, 1983's Powerlight, ARC
had folded, and the Phoenix Horns had been cut loose to save money.
After the lackluster Electric Universe appeared at the end of the year,
White disbanded the group to simply take a break. In the meantime,
Verdine White became a producer and video director, while Philip Bailey
embarked on a solo career and scored a pop smash with the Phil Collins
duet "Easy Lover." Collins also made frequent use of the Phoenix Horns
on his '80s records, both solo and with Genesis.
Bailey reunited with the White brothers, plus Andrew Woolfolk, Ralph Johnson, and new guitarist Sheldon Reynolds, in 1987 for the album Touch the World. It was surprisingly successful, producing two RB smashes in "Thinking of You" and the number one "System of Survival." Released in 1990, Heritage was a forced attempt to contemporize the group's sound, with guest appearances from Sly Stone and MC Hammer; its failure led to the end of the group's relationship with Columbia. They returned on Reprise with the more traditional-sounding Millennium in 1993, but were dropped when the record failed to recapture their commercial standing despite a Grammy nomination for "Sunday Morning"; tragedy struck that year when onetime horn leader Don Myrick was murdered in Los Angeles. Bailey and the White brothers returned once again in 1997 on the small Pyramid label with In the Name of Love. After 2003's The Promise, the group realigned itself with several top-shelf adult contemporary artists and released 2005's Illumination, which featured a much-publicized collaboration with smooth jazz juggernaut Kenny G.
Steve Huey, All Music Guide
Official site: www.earthwindandfire.com
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